Thinking of selling? Here are the top 5 ways to boost your sales appeal...

1. Curb Appeal - People do judge a book by its cover, so the outside of the home becomes as important as the inside. Seasonal color, a well manicured lawn and landscape, and a freshly painted front door all add value and interest to the home.

2. First Impressions - Make the entryway of the home inviting. Add a mirror. Buyers really do like to literally "see" themselves in a home they are interested in. Remove all personal items such as coats, shoes, sports equipment, etc. This will give buyers the impression that the home offers plenty of storage solutions. Adding flowers or natural elements will also add a welcoming touch. Don't forget to attract a buyer’s sense of smell. Consider air fresheners that are subtle with a natural scent like cinnamon or vanilla. Stay clear of florals. These small tricks will give buyers a positive first impression and make them interested in seeing more.

3. Kitchens sell homes - A well designed updated kitchen will pay for itself and then some. Changing out cabinet hardware is an inexpensive way to change the look of the kitchen. An interested buyer will open up drawers, cabinets and closets so remove anything unnecessary and give the illusion of a clutter-free lifestyle. Also, keep the counter tops clear of clutter and most appliances.

4. Bathrooms - In most cases, today's buyers are looking for homes that they can move into and live. They may have long term goals of renovations and updates, but they want to feel good about the investment that are making. Keeping the fixtures updated is essential to giving a bathroom that “move-in ready” feel. Again, by reducing the clutter and personal items, buyers will see the potential.

5. Furniture placement and flow - Edit down furniture and accessories to help buyers envision their things in the home. There does not need to be something on every wall or every corner. Leave passageways and hallways opened enough to allow two people to pass. It may look bare to the homeowner, but will look fresh and organized to a buyer. Also, always keep paint colors neutral and current. Paint is an inexpensive way to freshen up a space and neutral colors always give a good first impression.

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Whether you own a mom and pop country store or manage a nationwide clothing company, effective sales are crucial. Without proper sales techniques, customers leave the store unsatisfied and and sales quickly decrease. However, the right approach can help turn lookers into buyers, thus boosting your store's profits. If your business is not meeting its sales goals, consider applying some simple sales techniques to improve your numbers.

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